TechCabal - Jan 13, 2025
How African tech companies can transform their communications in 2025
Africa minted two new unicorns in 2024. Expansion of 5G connectivity across the continent.
Disrupt Africa - Oct 19, 2023
Why African tech startups need effective PR – in good times and bad
African tech startups should not underestimate the importance of an effective PR function. PR is about shaping perceptions, while marketing focuses on driving sales.