Safaricom and Mastercard Expand Merchant Services in Kenya
- Partnership between Safaricom and Mastercard announced.
- Collaboration to benefit over 636,000 retailers using M-PESA.
- Mobile wallet payments in Kenya growing at a 12.7% CAGR from 2020 to 2024.
The partnership between Safaricom and Mastercard represents a significant step towards enhancing the digital payment landscape in Kenya. By leveraging each other's strengths, they can create a more inclusive economy that benefits both merchants and consumers. This collaboration could serve as a model for similar initiatives in other regions, emphasizing the importance of partnerships in driving financial innovation.
