Safaricom Launches M-PESA Powered Investment Fund
IT News Africa | Mamsi Nkosi - Jan 24, 2025
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- Launch of Ziidi Money Market Fund (MMF) by Safaricom.
- Partnership with Standard Investment Bank and ALA Capital Limited.
- Over 450,000 opt-ins for the Ziidi MMF.
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The launch of the Ziidi Money Market Fund is a significant step towards democratizing investment opportunities in Kenya. By leveraging M-PESA's extensive user base, Safaricom is not only promoting financial inclusion but also empowering individuals to take control of their financial futures. This initiative could potentially reshape the investment landscape for many Kenyans, making wealth creation more accessible.
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