Nigerian fintech Traction Apps cuts jobs following OmniRetail acquisition
- Traction Apps acquired by OmniRetail.
- Layoffs announced post-acquisition.
- Sales, engineering, and marketing teams affected.
The layoffs following the acquisition of Traction Apps highlight the often harsh realities of mergers in the tech industry, where restructuring can lead to job losses despite the potential for growth and efficiency. It raises questions about the balance between strategic optimization and employee welfare, especially in a startup environment that thrives on innovation and talent retention.
