What I ordered vs what I got: How this Nigerian startup is creating a scam-proof digital marketplace with blockchain technology
- Creation of Aje, a blockchain-powered social commerce platform.
- Introduction of an escrow service to ensure secure transactions.
- Focus on cross-border payments to facilitate international trade.
Aje's innovative approach to integrating blockchain technology with social commerce could significantly enhance trust and security in online transactions. However, the reliance on human intervention for dispute resolution may limit its effectiveness. As the platform grows, it will be crucial to balance user acquisition with sustainable revenue strategies.
