Exclusive: Nigerian investment fintech Rise completes acquisition of Kenya’s Hisa
- Rise acquires Hisa, a Kenyan investment startup.
- Acquisition approved by Kenya’s Capital Markets Authority.
- Hisa retains its brand and operations post-acquisition.
The acquisition of Hisa by Rise signifies a strategic move to expand into the Kenyan market, leveraging local brand recognition while maintaining operational continuity. This approach could foster growth and stability in a competitive fintech landscape, but the success will depend on how well Rise integrates Hisa's culture and operations.
